Conveying an audio-visual experience true to nature, while avoiding pollution and the use of harmful substances. This is the Natural Reality that OLED displays bring as they seamlessly integrate into your life. This is the promise OLED brings as it moves towards becoming the standard in display technology.
Every TV starts with picture quality, and every single OLED pixel emits its own light. This means there’s no need for a backlight which distorts colors. If you want picture quality that shows natural colors just the way they are, check for OLED, which meets all the requirements below.
Eye comfort. TV has become a more intimate part of our lives, and a major way in which we interact with the world. With pixels that emit their own light, screen flicker and light bleed are completely eliminated. If you want a TV that doesn’t cause eye strain and allow you to enjoy all of your favorite content, check to see if it’s OLED, which satisfies all the conditions below.
Safer for your body and the environment. This TV is for people who are conscious about their consumption and its impact on health and the environment. Because OLED pixels emit their own light, they are built with unnecessary parts or dangerous carcinogenic substances. If you want a TV that minimizes harmful substances and emissions, check to see if it’s OLED, which meets all the requirements below.
※ This image is used as a visual aid and may differ from the actual product.
Get accurate image quality
and exceptional color
with ‘100% Live Pixel’ control
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See it all exactly how
the creators intended
with ‘100% Color Fidelity’
See it all exactly how the creators
intended with ‘100% Color Fidelity’
※ This image is used as a visual aid and may differ from the actual product.
See fine details in the dark
and bring colors to life
with ‘Perfect Black’
See fine details in the dark and bring
colors to life with ‘Perfect Black’
※ This image is used as a visual aid and may differ from the actual product.
Enjoy wide viewing angles
and show everyone
the whole picture
with an ‘All Around View’
Enjoy wide viewing angles and show
everyone the whole picture
with an ‘All Around View’
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See every scene reproduced
true to the original
with ‘Faster Response Time’
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Relieve eye strain with
‘Low Blue Light’ that doesn’t
interfere with your sleep
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Designed with ‘Eyesafe’
for both eye safety and
image quality, so you don’t
miss out on anything
Designed with ‘Eyesafe’ for both
eye safety and image quality,
so you don’t miss out on anything
※ This image is used as a visual aid and may differ from the actual product.
Eco-friendly
displays built with ‘Less Hazardous
Substances’
Eco-friendly displays built
with ‘Less Hazardous Substances’
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Eco-friendly displays
for a ‘Reduction
in Sick House Syndrome’
Eco-friendly displays for
a ‘Reduction in Sick House Syndrome’
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Eco-friendly displays
with ‘Higher Recyclability’
leave less trash on our planet
OLED is the advanced display of the future,
providing the best image and design that cannot be implemented with LCD.
Electron
Fluorescent
Display
Rear Glass
Address
Glass
Fluorescent
Display
Glass
Front Glass
Display
Backlight
Polarizer
Glass
TFT
Liquid
Color Filter
Glass
Polarizer
Display
Pixel Sheets
Screen
OLED is a self-emissive technology
which controls light and colors by pixel.
It reproduces perfect black without halo effect.
In addition, since it does not require a liquid crystal layer,
you can see vivid and clear images
undistorted from any viewing position.
Unlike OLED, LCD is not self-emissive.
The light produced from the backlight travels
through varieties of layers, such as color
filters and polarizers, to create images.
Due to this complex structure, LCD cannot
realize perfect black, hence causing halo effect,
poor viewing angle performance and other limitations.
Dr. Ching W. Tang
Professor at University of Rochester and
HongKong University of Science and
Technology "Father of OLED"
Dr. James Sheedy
Vision Science Expert Professor at Pacific
University, College of Optometry
Dr. Raymond W. Soneira
Display Evaluation
Expert President of DisplayMate
OLED Signage
Width 50m, Length 14m, 820 sheets of 55" OLED display,
the biggest OLED screen in the world registered in Guiness Book of Records
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CRT
(Cathode Ray Tube)
CRT is a display technology that uses an electron gun electronically to stimulate glass plates.
It has some problems with making it thin as the glass cathode ray tube is very heavy
and there must be a space between the TV screen and the electron gun.
PDP
(Plasma Display Panel)
PDP is a display technology that discharges gases with electrical impulses to send out lights.
With high voltage, it results in high power consumption and heat generation,
and as a result, it is gradually fading into history.
LCD
(Liquid Crystal Display)
LCD controls the amount of light by emitting it from the backlight, and implements the display
by passing a variety of layers like color filters and polarizer. Due to this complex structure,
it has some limits that cause the halo effect and it is difficult to implement perfect black color.
OLED
(Organic Light Emitting Diode)
OLED is an organic light emitting Diode, meaning it gives out light without a separate light source.
It is state-of-the-art display technology that boasts perfect image quality and
an exceptional degree of design freedom with a single, thin, 0.95 mm panel.